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Liberty Safety: A New Name to Reflect Our Company’s Evolution

As of Friday, June 24th, we have officially changed our company name to Liberty Safety.  It’s a small change that reflects our evolution from just a provider of safety gloves to a head-to-toe supplier of PPE. 

We were founded in 1987 with the sole objective of offering a wide selection of safety gloves to meet the needs of U.S. workers. Since then, we have increased our product line to include over 5,000 products, representing 27 categories and 12 sub-brands. 

It’s an expanded product line that ranges from standard to premium products. With that much variety, we knew we needed a name that embodied all of it. Liberty Safety was shorter, but we thought it fitting because it includes so much more. 

While the name has changed, what hasn’t changed is our commitment to you.

Continuing to Offer More Products and More Experts

Over the 35 years that we have been in business, we listened to the struggles you have had with other PPE distributors. you have told us those distributors don’t consistently have the apparel you need and can’t offer you the support or service that makes your job easier.

In response, over the years we have expanded our product-lines to include different tiers (good, better, best) to support your customers’ budgets. Variety is the key: If other suppliers have three different types of gloves, we shoot for ten.

We have also grown our team of PPE experts. Whether you need a specific product feature or face a scheduling dilemma, we have built a team of some of the most experienced and skilled PPE experts in the industry. We have given them the flexibility to grow and support the business, and they have helped us build the reputation as a supplier that provides fair, honest, and loyal service.

It’s a testament to the fact that looking out for the people who look out for us is something we take seriously. It’s what our customers truly appreciate and value. We won’t compromise on that.

Including Value-Added Options that Make Your Life Easier

Over the years, we have also grown to include value-added options and services. Printing, vend pack, private labeling, and a direct import or drop shipment program are offered for even more convenience.
We remain dedicated to providing these types of innovative solutions to our customers. We will continue to invest time and resources into initiatives like:

  • Research and development
  • Global sourcing
  • Customized programs
  • Technology enhancements
  • Training programs
  • Rigorous quality control

Liberty Delivering Freedom in Full Gear

Besides a new name, we also have a new tagline: ‘Freedom in Full Gear.” But this is more than a tagline — it’s a promise to you.

Freedom in Full Gear is our promise to give you the freedom to select from a full range of the safety gear you need at the price point you want. And it includes the comfort, reliability, and level of protection you have come to expect from Liberty Safety.

We hope you find our new name and tagline representative of the company we have grown into all these years, as well as a signal of what you can expect in the future. We look forward to living up to our new name!

Check out our company video here to learn more.